ZALVA WATER
We launched "Zalva", the first water brand that is dedicated to protecting The Paramo, an ecosystem that produces thousands of liters of water each year. By choosing Agua Zalva, you can help protect 1 square meter of the Andean forest through Ab-InBev's "Mi Páramo" program.
PRODUCT ART DIRECTION
BRAND ARCHITECTURE
On a three-day trip, the photographer and I went to the páramo of San Turban in search of the endemic species of this ecosystem, with the beautiful surprise of being able to find a bear and make it part of our campaign.
PHOTOGRAPHY
TRADE
PROTECT THE PÁRAMO 1M² AT THE TIME /
PROTECT THE PÁRAMO 1M² AT THE TIME /
